Open AccessTHE ANALYSIS OF SEGMENTING, TARGETING AND POSITIONING OF HANDICRAFT SMALL AND MEDIUM ENTERPRISES IN MALANG
Author(s) -
Dahlan Fanani,
. Supriono
Publication year - 2018
Publication title -
eurasia: economics and business
Language(s) - English
Resource type - Journals
ISSN - 2522-9710
DOI - 10.18551/econeurasia.2018-05.07
Subject(s) - handicraft , business , market segmentation , marketing , geography , archaeology