
Modern conditions of functioning of construction companies of Odessa
Author(s) -
S. M. Rakevich,
А. V. Tsercovna,
N. V. Orlova
Publication year - 2021
Publication title -
rinkova ekonomìka: sučasna teorìâ ì praktika upravlìnnâ
Language(s) - English
Resource type - Journals
ISSN - 2413-9998
DOI - 10.18524/2413-9998.2021.2(48).243703
Subject(s) - business , quality (philosophy) , construction industry , marketing , affect (linguistics) , industrial organization , business environment , engineering , construction engineering , business administration , philosophy , linguistics , epistemology
The purpose of the study conducted in the article is to consider current trends in the operation and development of construction companies in Odessa. Groups of developers in this market, areas of their specialization are analyzed. The main attention is paid to the competitive advantages of industry leaders. Factors such as the level of costs, purchase prices for building materials, credit, quality of construction, the availability of a strategic planning system, access to the most liquid areas of construction, high advertising costs, the company’s image among consumers. The high level of dependence of construction companies on environmental factors requires special attention to the risks associated with changes in the external business environment, which can significantly affect the change in the structure of the construction industry in the long run.