Open AccessEvent marketing as a innovative tool of influence on consumers
Author(s) -
Kateryna Pichyk
Publication year - 2016
Publication title -
naukovì zapiski naukma. ekonomìčnì nauki
Language(s) - English
Resource type - Journals
eISSN - 2519-4747
pISSN - 2519-4739
DOI - 10.18523/2519-4739112016124813
Subject(s) - event (particle physics) , marketing , business , marketing strategy , process management , character (mathematics) , computer science , knowledge management , mathematics , physics , geometry , quantum mechanics