Open AccessThe Impact of Financial Factors on the After-Sales Service of Agricultural Machinery: A Case Study of Chinese Agricultural Machinery in South Africa
Author(s) -
Xiaoshun Qin,
Dongdong Jiang,
Leon Pretorius
Publication year - 2021
Publication title -
asian journal of agriculture and rural development
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 0.201
H-Index - 2
eISSN - 2304-1455
pISSN - 2224-4433
DOI - 10.18488/journal.ajard.2021.111.71.78
Subject(s) - agriculture , business , agricultural machinery , service (business) , china , context (archaeology) , agricultural economics , economic growth , marketing , geography , economics , archaeology
Compared to other countries, the level of agricultural mechanization in Africa and South Africa is relatively low. Among the factors that influence agricultural mechanization, after-sales service of agricultural machinery is among the most significant. On the other hand, financial resources primarily impact on improvement and enhancement of after-sales service of farm equipment. In this paper, a questionnaire was employed as the method of quantitative data collection to assist in the analysis of data from 739 respondents in the Chinese context. Due to the Covid-19 pandemic in 2020 (Mmbengwa & Qin, 2020), no questionnaires were collected from South Africa for the purposes of this paper. A standard multiple regression analysis (MRA) was utilized to analyze the data collected from the structured questionnaires. Evidence from this study suggests that combining these financial resource factors has a major effect (F2 = 0.802) on the after-sales service of farm equipment. The high scores obtained for economic factors and analyzed in this study mean that, to a large extent, these have a major impact on China’s after-sales service for agricultural machinery in South Africa.