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Discovering Opportunities in the Solar Energy Industry: A Subjectivistic View of Entrepreneurial Activity
Author(s) -
Gloria CuevasRodríguez,
Carmen CabelloMedina
Publication year - 2014
Publication title -
international journal of management and sustainability
Language(s) - English
Resource type - Journals
eISSN - 2306-9856
pISSN - 2306-0662
DOI - 10.18488/journal.11/2014.3.3/11.3.124.139
Subject(s) - creativity , vision , entrepreneurship , subjectivism , relevance (law) , diversity (politics) , sociology , proactivity , set (abstract data type) , energy (signal processing) , business , marketing , knowledge management , management , psychology , political science , economics , epistemology , social psychology , computer science , philosophy , statistics , mathematics , finance , anthropology , law , programming language
Using the subjectivist view of entrepreneurship, the focus of this paper centers on understanding how certain individuals have created opportunities in the solar energy industry. An in-depth case study is developed to analyse the subjectivist character of discovery and creativity; the relevance of organizational learning for entrepreneurship; and the role of entrepreneurs’ experiences in shaping a firm’s subjective productive opportunity set. Through this research the relationships between the subjective visions and experiences of entrepreneurs, and perceived opportunities are presented. Besides the diversity of the problems that entrepreneurs encounter during the creation and development of the company, and the range of resources utilized are also discussed.

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