Open AccessSocial Entrepreneurship Business Model of Coconut Sugar for Increasing Farmers’ Welfare: Case Study in Indonesian Village Cooperative
Author(s) -
FX Hendro Utomo,
Perminas Pangeran
Publication year - 2020
Publication title -
international journal of multicultural and multireligious understanding
Language(s) - English
Resource type - Journals
ISSN - 2364-5369
DOI - 10.18415/ijmmu.v7i7.1915
Subject(s) - entrepreneurship , empowerment , indonesian , business , marketing , agriculture , business model , welfare , social entrepreneurship , economic growth , economics , geography , market economy , linguistics , philosophy , archaeology , finance
The purpose of this study is to evaluate the nine components of the business model canvas and support the empowerment of coconut sugar farmers in Coorperative, KUB’s Nira, Gayuh Lestari Jatimulyo, Girimulyo, Kulon Progo, Yogyakarta, Indonesia. The research design used is a qualitative evaluation case study. Data collected through questionnaires and interviews. The analysis model uses the combination of logic model and business model canvas framework for business modelling. The results suggested that in social entrepreneurship business model, the empowerment for farmers in the villages of Jatimulyo, Girimulyo resulted in increasing the income, healthy living for farmers, families, and community and also the preservation of organic agriculture. This confirms the importance of improving the existing business model towards the social entrepreneurship business model.