
The Effect of Motivation and Experiential Value on Purchase Intention of Local Food Experience Event
Author(s) -
soonhwa kang
Publication year - 2018
Publication title -
hanguk jachi haengjeong hakoebo/han-guk jachi haengjeong hakbo/han'gug ja'chi haengjeong hagbo
Language(s) - English
Resource type - Journals
eISSN - 2092-0474
pISSN - 1738-7779
DOI - 10.18398/kjlgas.2018.32.2.289
Subject(s) - experiential learning , event (particle physics) , psychology , value (mathematics) , marketing , advertising , social psychology , business , mathematics , mathematics education , statistics , physics , quantum mechanics