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WAYS OF METAPHORIZATION OF LEXIC UNITS IN ADVERTISING TEXT (BASED ON MODERN ENGLISH LANGUAGE)
Author(s) -
Віктор Кульчицький,
Сергій Попадюк
Publication year - 2019
Publication title -
gumanìtarna osvìta v tehnìčnih viŝih navčalʹnih zakladah
Language(s) - English
Resource type - Journals
eISSN - 2520-6818
pISSN - 2413-3094
DOI - 10.18372/2520-6818.40.14265
Subject(s) - vocabulary , linguistics , word formation , computer science , advertising , psychology , philosophy , business

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