Open AccessStudy on Quality Evaluation of Taiwan's B&B Based on Content Analysis Method and Its Implications
Author(s) -
Chunxia Tan
Publication year - 2021
Publication title -
international journal of sustainable development and planning
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 0.29
H-Index - 15
eISSN - 1743-761X
pISSN - 1743-7601
DOI - 10.18280/ijsdp.160210
Subject(s) - mainland china , china , index (typography) , operations management , statistics , mathematics , computer science , economics , geography , archaeology , world wide web
Taiwan has been nearly 40 years of history in developing B&B, and has accumulated rich experience in B&B development and management. While B&B history is much shorter in mainland China, there is a gap of industry matureness between two sides. Therefore, it is of great practical significance for the development of B&B in mainland China to systematically discuss the quality of B&B in Taiwan. This study extracted 24 B&B cases in Taiwan from Agoda website, based on stratified sampling method, and classified and assigned values according to the quality evaluation index and coding standard with content analysis method. Finally, the paper obtained the key factors of the quality of the B&B based on the evaluation of indicators at all levels, and got the correlation analysis results: cost performance and fitment time are positively correlated to the quality of the B&B while guestroom number is negatively correlated to the quality of the B&B.