Open AccessSocial Media Data Analytics for Marketing Strategies
Author(s) -
Teissir Benslama,
Rim Jallouli
Publication year - 2022
Publication title -
journal of telecommunications and the digital economy
Language(s) - Uncategorized
Resource type - Journals
SCImago Journal Rank - 0.202
H-Index - 6
ISSN - 2203-1693
DOI - 10.18080/jtde.v10n2.523
Subject(s) - social media analytics , social media , data science , computer science , analytics , marketing research , data analysis , context (archaeology) , digital marketing , sentiment analysis , field (mathematics) , social marketing , marketing , world wide web , data mining , business , artificial intelligence , biology , pure mathematics , paleontology , mathematics