
Comparison of commercial management practices in higher education institutions based on the differences between the marketing and admissions managers and the students in the process of choosing a professional career perception
Author(s) -
Robert Fabio Ariza-Ruiz,
Sandra Patricia Rojas Berrío,
Oscar RobayoPinzon
Publication year - 2017
Publication title -
librempresa/libre empresa
Language(s) - English
Resource type - Journals
eISSN - 2538-9904
pISSN - 1657-2815
DOI - 10.18041/libemp.2017v14n2.28201
Subject(s) - perception , marketing , medical education , public relations , process (computing) , business , higher education , psychology , sociology , political science , medicine , computer science , neuroscience , operating system , law