Open AccessBranding strategies for service firms- a study on the selected Internet Service Providers (ISPs) in Bangladesh
Author(s) -
Abdul Hamid Chowdhury,
Shahnur Azad Chowdhury,
Mohammad Imran
Publication year - 2013
Publication title -
asian business review
Language(s) - English
Resource type - Journals
eISSN - 2305-8730
pISSN - 2304-2613
DOI - 10.18034/abr.v2i1.122
Subject(s) - business , context (archaeology) , marketing , brand management , service (business) , internal communications , service provider , qualitative research , work (physics) , the internet , public relations , sociology , engineering , mechanical engineering , paleontology , social science , world wide web , computer science , political science , biology