Open AccessThe Effect of Knowledge Management, Brand Orientation and Global Marketing Strategy on Business Performance: Focusing on International Distribution of Chinese Semiconductor Industry
Author(s) -
Zeng-Nan Piao,
Sung-Hoon Yu
Publication year - 2018
Publication title -
yutong gyeong-yeong hakoeji
Language(s) - English
Resource type - Journals
eISSN - 2384-0145
pISSN - 2384-0137
DOI - 10.17961/jdmr.21.6.201812.49
Subject(s) - business , marketing , distribution (mathematics) , brand management , industrial organization , knowledge management , computer science , mathematical analysis , mathematics