Open AccessThe Relation among Consumer Values in Service, Product Evaluation and Self-Construal
Author(s) -
Mintaek Kwon
Publication year - 2015
Publication title -
yutong gyeong-yeong hakoeji
Language(s) - English
Resource type - Journals
eISSN - 2384-0145
pISSN - 2384-0137
DOI - 10.17961/jdmr.18.3.201506.17
Subject(s) - construal level theory , relation (database) , self construal , product (mathematics) , business , service (business) , advertising , marketing , psychology , social psychology , mathematics , sociology , computer science , data mining , interdependence , social science , geometry