
Empirical Study on the Determinants of Coffee Franchise System and Profitability Comparison By Franchisor
Author(s) -
송승훈
Publication year - 2014
Publication title -
yutong gyeong-yeong hakoeji
Language(s) - English
Resource type - Journals
eISSN - 2384-0145
pISSN - 2384-0137
DOI - 10.17961/jdmr.17.6.201412.57
Subject(s) - franchise , profitability index , business , empirical research , marketing , industrial organization , advertising , mathematics , finance , statistics