Open AccessLoyalty Behaviors in Cross-Cultural Environment: In the Case of Banking
Author(s) -
Nam Sungjip
Publication year - 2011
Publication title -
yutong gyeong-yeong hakoeji
Language(s) - English
Resource type - Journals
eISSN - 2384-0145
pISSN - 2384-0137
DOI - 10.17961/jdmr.14.3.201108.127
Subject(s) - loyalty , business , marketing , psychology , advertising