Open AccessResearch on Relationships among Customers' Knowledge Level, Trust in Air Ticket Distribution Channels, and Risk Perception
Author(s) -
Kang Hye-Sook,
Lee Yong Il
Publication year - 2009
Publication title -
yutong gyeong-yeong hakoeji
Language(s) - English
Resource type - Journals
eISSN - 2384-0145
pISSN - 2384-0137
DOI - 10.17961/jdmr.12.5.200912.45
Subject(s) - ticket , perception , distribution (mathematics) , risk perception , business , advertising , marketing , psychology , computer science , computer security , mathematics , mathematical analysis , neuroscience