Open AccessDeterminants of Customer Satisfaction and Loyalty of online shopping channel
Author(s) -
이정완,
Rajasekhara Mouly Potluri,
김영이
Publication year - 2008
Publication title -
yutong gyeong-yeong hakoeji
Language(s) - English
Resource type - Journals
eISSN - 2384-0145
pISSN - 2384-0137
DOI - 10.17961/jdmr.11.5.200812.5
Subject(s) - business , customer satisfaction , loyalty , loyalty business model , advertising , marketing , channel (broadcasting) , telecommunications , service quality , computer science , service (business)