Open AccessA Comparative study on the Culture of Brand naming of Automobiles in Korea, China and Japan.
Author(s) -
Chae Younghee,
Choo Youn Chong
Publication year - 2012
Publication title -
dongbug'a munhwa yeon'gu
Language(s) - English
Resource type - Journals
eISSN - 1975-065X
pISSN - 1598-3692
DOI - 10.17949/jneac.1.31.201206.006
Subject(s) - china , advertising , history , business , archaeology