Open AccessTRADEMARK REGISTRY POSITION IN THE CONTEXT TO MARKETING COMMUNICATION: SAMPLES OF ETİ, ÜLKER AND TORKU
Author(s) -
Sema Gümüş,
And Algül
Publication year - 2018
Publication title -
yeni medya elektronik dergisi
Language(s) - English
Resource type - Journals
ISSN - 2548-0200
DOI - 10.17932/iau.ejnm.25480200.2018.2/3.183-195
Subject(s) - trademark , context (archaeology) , position (finance) , business , advertising , marketing , geography , political science , law , finance , archaeology