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Küresel Tüketici Kültürü Kavramıyla Birlikte Değişen Pazar Bölümlendirme Yaklaşımları: Uluslararası Pazarlama Literatürüne Bakış
Author(s) -
Ramazan Nacar,
Nimet Uray
Publication year - 2015
Publication title -
yalova üniversitesi sosyal bilimler dergisi
Language(s) - Turkish
Resource type - Journals
eISSN - 2146-1406
pISSN - 2146-1333
DOI - 10.17828/yasbed.62254
Subject(s) - humanities , philosophy

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