Open AccessPUSH TRAVEL MOTIVATIONS AS A BASIS FOR SEGMENTATION OF TOURISTS IN EMERGING RURAL TOURISM DESTINATIONS: THE CASE OF CROATIA
Author(s) -
Željka Mesić,
Viktorija Primorac,
Marija Cerjak
Publication year - 2022
Publication title -
ekonomska misao i praksa
Language(s) - English
Resource type - Journals
eISSN - 1848-963X
pISSN - 1330-1039
DOI - 10.17818/emip/2022/1.14
Subject(s) - market segmentation , tourism , rural tourism , destinations , marketing , seekers , business , sample (material) , rural area , advertising , tourism geography , geography , political science , chemistry , archaeology , chromatography , law