Communication activity of a digital society teacher

The paper examines the stages of society informatization (automation, informatization and digitalization) in historical retrospect and their impact on education. It also defines changes in the activity of a teacher in a digital society and education digitalization: specifics of the teachers activity in a digital society due to changes in the object (virtual learner), subject (digitized data, digital traces of the students educational activities) and tools of activity (digital technologies and platforms, video conferencing, information processing technologies); the peculiarity of the teachers activity due to the teachers remote interaction with students (online and offline communication); difficulties and problems of the teachers communication interaction with students. The theoretical conclusions are supported by the results of a pilot study in which teachers of educational institutions of higher and secondary vocational education participated. The empirical data obtained revealed difficulties affecting the quality of knowledge transfer in online and offline communications, problems of information flow management, as well as a tendency to reduce problems related to compliance with the rules of network ethics.