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INTERNATIONAL LICENSING AS A STRATEGIC OPTION FOR FIRMS IN THE CREATIVE INDUSTRIES
Author(s) -
MARIA LUIZA CARVALHO DE AGUILLAR PINHO
Publication year - 2018
Language(s) - English
Resource type - Dissertations/theses
DOI - 10.17771/pucrio.acad.34178
Subject(s) - creative industries , context (archaeology) , marketing , relevance (law) , international business , exploratory research , entertainment , pace , subject (documents) , value (mathematics) , extant taxon , business , economics , political science , management , sociology , social science , geography , archaeology , geodesy , machine learning , evolutionary biology , library science , computer science , law , biology

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