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COMO A COMUNICAÇÃO PERSONALIZADA E COM APELO DE HUMOR PODE INFLUENCIAR A ATITUDE DO CONSUMIDOR
Author(s) -
MARIANA CORRÊA DE GODOY
Publication year - 2017
Language(s) - Portuguese
Resource type - Dissertations/theses
DOI - 10.17771/pucrio.acad.33761
Subject(s) - context (archaeology) , competitive advantage , point (geometry) , computer science , marketing , business , geography , mathematics , geometry , archaeology

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