Open AccessA INFLUÊNCIA DA MÚSICA DE FUNDO NA INTENÇÃO DE COMPRA DOS CONSUMIDORES EM PROPAGANDAS DE PERFUME
Author(s) -
GABRIELA OLIVEIRA CORREA E SILVA
Publication year - 2017
Language(s) - Portuguese
Resource type - Dissertations/theses
DOI - 10.17771/pucrio.acad.33519
Subject(s) - advertising , theme (computing) , memorization , psychology , art , business , computer science , mathematics education , operating system
Accelerating Research
Robert Robinson Avenue,
Oxford Science Park, Oxford
OX4 4GP, United Kingdom
Address
John Eccles HouseRobert Robinson Avenue,
Oxford Science Park, Oxford
OX4 4GP, United Kingdom