Open AccessCONCEPÇÃO DE CALÇAS JEANS A PARTIR DE DIRETRIZES DE MERCADO: UMA APLICAÇÃO DE ANÁLISE CONJUNTA
Author(s) -
ANA CAROLINA MOHAMMAD LABRONICI QUADRA
Publication year - 2017
Language(s) - Portuguese
Resource type - Dissertations/theses
DOI - 10.17771/pucrio.acad.30604
Subject(s) - perspective (graphical) , marketing , product (mathematics) , business , customer satisfaction , conjoint analysis , perception , factorial analysis , new product development , business administration , advertising , psychology , economics , mathematics , preference , microeconomics , statistics , geometry , neuroscience
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