Open AccessCOMUNICAÇÃO E PROMOÇÕES: A EFICÁCIA SIMBÓLICA NO CONSUMO CONTEMPORÂNEO
Author(s) -
ADRIAOGUEIRA XAVIER
Publication year - 2015
Language(s) - Portuguese
Resource type - Dissertations/theses
DOI - 10.17771/pucrio.acad.26128
Subject(s) - consumption (sociology) , the symbolic , narrative , promotion (chess) , phenomenon , feeling , sociology , qualitative research , advertising , action (physics) , symbolic interactionism , social psychology , psychology , business , political science , social science , art , epistemology , law , philosophy , physics , literature , quantum mechanics , politics , psychoanalysis
Accelerating Research
Robert Robinson Avenue,
Oxford Science Park, Oxford
OX4 4GP, United Kingdom
Address
John Eccles HouseRobert Robinson Avenue,
Oxford Science Park, Oxford
OX4 4GP, United Kingdom