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ASSEGURANDO ADEQUAÇÃO ESTRATÉGICA DO TRADE MARKETING: FOCO EM EMPRESAS DE BENS DE CONSUMO
Author(s) -
NIVALDO DE BARROS E SILVA NETO
Publication year - 2009
Language(s) - Portuguese
Resource type - Dissertations/theses
DOI - 10.17771/pucrio.acad.13926
Subject(s) - business , business administration

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