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WASPAS Method for Defining a Content Creator
Author(s) -
Muhammad Sabir Ramadhan
Publication year - 2021
Publication title -
türk bilgisayar ve matematik eğitimi dergisi
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 0.218
H-Index - 3
ISSN - 1309-4653
DOI - 10.17762/turcomat.v12i6.5780
Subject(s) - selection (genetic algorithm) , ranking (information retrieval) , quality (philosophy) , computer science , process (computing) , content analysis , social media , content (measure theory) , business , marketing , world wide web , artificial intelligence , sociology , mathematics , mathematical analysis , social science , philosophy , epistemology , operating system
In the era of the Industrial Revolution 4.0, social media is very influential in marketing company products, therefore companies interested in using social media need the role of content creators and employees. This is because the selection of prospective employees for content creators is still manual, and the selection of employees who are still related to family leads to an objective selection. Information technology and decision support systems need to be used as a tool to determine the selection of quality content creation staff using the WASPAS method, a combination of the WSM and WPM methods. By assigning weights to each criterion and then conducting a ranking evaluation process, this method can be used to solve the "multi-criteria decision making" problem. The result of this research is to find content creators who meet the standards of the WASPAS analysis method.

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