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A META-ORGANIZATIONAL APPROACH TO FACILITATING INNOVATIONS IN PROFESSIONAL SPORTS ORGANIZATIONS
Author(s) -
Nikita Osokin
Publication year - 2021
Publication title -
strategičeskie rešeniâ i risk-menedžment
Language(s) - English
Resource type - Journals
eISSN - 2618-9984
pISSN - 2618-947X
DOI - 10.17747/2618-947x-2021-1-58-67
Subject(s) - general partnership , league , relevance (law) , incentive , knowledge management , supporter , organizational structure , process (computing) , resource (disambiguation) , business , public relations , management , computer science , political science , economics , computer network , physics , archaeology , finance , astronomy , law , history , microeconomics , operating system
This paper aims to assess the feasibility of a meta-organizational approach to implementing and incentivizing innovations in professional sports organizations. The author adopts a case study method approach. Data collection was conducted via semi-structured interviews with representatives of Russian professional sports organizations. The results of the interviews were codified using a manual content analysis framework. This study reviews the case of creating a ‘Unified supporter base’ in the Kontinental Hockey League in partnership with SAP. The project was implemented in five phases. This approach helped ensure a gradual innovation adoption process within the meta-organization. Among the key success factors the author highlights the high relevance of the proposed innovative solution as well the league’s role in minimizing resource barriers by implementing a financial incentive scheme. This is the first attempt in the Russian academic literature to conduct an empirical analysis on innovation in professional sports organizations. The author also proposes a novel approach to studying innovation using meta-organization theory.

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