Open AccessMODEL TO GAIN COMPETITIVE ADVANTAGE COMPANIES IN THE RESTAURANT INDUSTRY ON THE RUSSIAN MARKET
Author(s) -
K. Zh. Maari
Publication year - 2018
Publication title -
strategii biznesa
Language(s) - English
Resource type - Journals
ISSN - 2311-7184
DOI - 10.17747/2311-7184-2018-8-17-19
Subject(s) - business , competitive advantage , market share , industrial organization , market share analysis , marketing , commerce , order (exchange) , market microstructure , finance
The article presents the main results of research study, the purpose of which was to identify the main competitive advantages of the companies of Russian restaurant industry. Speaking about the state of the restaurant business market in Russia today, it should be noted that the market of services depends on the overall economic performance of the country. Creation and development of competitive advantages will help the restaurant not to lose its market share.