Open AccessANTI-CRISIS STRATEGY EXECUTION AT A FUNCTIONAL LEVEL OF MANAGEMENT
Author(s) -
Stacey Kuznetsov
Publication year - 2014
Publication title -
strategičeskie rešeniâ i risk-menedžment
Language(s) - English
Resource type - Journals
eISSN - 2618-9984
pISSN - 2618-947X
DOI - 10.17747/2078-8886-2013-3-82-87
Subject(s) - rivalry , strategic planning , process management , strategic management , strategy implementation , business , term (time) , functional organization , strategic control , strategic financial management , operations management , knowledge management , computer science , marketing , economics , psychology , microeconomics , physics , quantum mechanics , neuroscience
Theory and practice of strategic management requires strengthening the role of functional execution of strategy to effectively address issues of balancing long-term and short-term objectives, the successful implementation of strategy under the strategic plan, strategic alignment of functional management of a firm. Reasons for the increase in importance of functional strategies’ level reflect the formation of different kinds of rivalry capabilities of a firm. Functional efficiency of management is being measured. Strategic role of top management in the organization is about to change.