Open AccessMarketing support of putting on the own trade marks in the retail sector
Author(s) -
С. Фірсова
Publication year - 2013
Publication title -
vìsnik. ekonomìka/vìsnik kiïvsʹkogo nacìonalʹnogo unìversitetu ìmenì tarasa ševčenka. serìâ ekonomìka
Language(s) - English
Resource type - Journals
eISSN - 2079-908X
pISSN - 1728-2667
DOI - 10.17721/1728-2667.2013/144-3/17
Subject(s) - retail trade , marketing , business , commerce , advertising