Open AccessA Big Data Study on Viewers' Response and Success Factors in the D2C Era Focused on tvN's Web-real Variety 'SinSeoYuGi' and Naver TV Cast Programming
Author(s) -
Sejong Oh,
Sunghun Ahn,
Jungmin Byun
Publication year - 2016
Publication title -
international journal of advanced culture technology
Language(s) - English
Resource type - Journals
eISSN - 2288-7318
pISSN - 2288-7202
DOI - 10.17703/ijact.2016.4.2.7
Subject(s) - variety (cybernetics) , computer science , world wide web , advertising , key (lock) , sentiment analysis , artificial intelligence , business , computer security