
Celebrity Use in Advertisements: Content Analysis for Effie Award Turkey Advertisements
Author(s) -
Serpil Kır Elitaş,
Zöhre AKYOL
Publication year - 2022
Publication title -
erciyes iletişim dergisi/erciyes üniversitesi iletişim fakültesi akademik dergisi
Language(s) - Turkish
Resource type - Journals
ISSN - 1308-3198
DOI - 10.17680/erciyesiletisim.996987
Subject(s) - art , humanities , advertising , business