Open AccessVideo On Demand Platforms’ Twitter Use as A Marketing Communication Strategy: A Research on Netflix Turkey During the Pre and Post Covid-19 Period
Author(s) -
Dilek Melike Uluçay,
Güven Zararsiz,
Umut Can Aytekin
Publication year - 2021
Publication title -
erciyes iletişim dergisi/erciyes üniversitesi iletişim fakültesi akademik dergisi
Language(s) - English
Resource type - Journals
ISSN - 1308-3198
DOI - 10.17680/erciyesiletisim.890011
Subject(s) - humanities , art , political science , advertising , business