Open AccessA Study on the Influence of Franchise PC Game Rooms Store Attributes on Store Selection Behavior
Author(s) -
Baik-Soon Seong
Publication year - 2015
Publication title -
journal of the korea society of digital industry and information management
Language(s) - English
Resource type - Journals
eISSN - 2713-9018
pISSN - 1738-6667
DOI - 10.17662/ksdim.2015.11.3.231
Subject(s) - franchise , selection (genetic algorithm) , advertising , business , computer science , marketing , artificial intelligence
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