On the Effect of Perceived Security, Perceived Privacy, Perceived Enjoyment, Perceived Interactivity on Continual Usage Intention through Perceived Usefulness in Mobile Instant Messenger for business
Author(s) -
Jieun Lee,
Changyu Hwang,
Do-Soon Kwon
Publication year - 2015
Publication title -
journal of the korea society of digital industry and information management
Language(s) - English
Resource type - Journals
eISSN - 2713-9018
pISSN - 1738-6667
DOI - 10.17662/ksdim.2015.11.3.159
Subject(s) - interactivity , psychology , instant , internet privacy , instant messaging , advertising , social psychology , computer science , multimedia , world wide web , business , physics , quantum mechanics
Accelerating Research
Robert Robinson Avenue,
Oxford Science Park, Oxford
OX4 4GP, United Kingdom
Address
John Eccles HouseRobert Robinson Avenue,
Oxford Science Park, Oxford
OX4 4GP, United Kingdom