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On the Effect of Perceived Security, Perceived Privacy, Perceived Enjoyment, Perceived Interactivity on Continual Usage Intention through Perceived Usefulness in Mobile Instant Messenger for business
Author(s) -
Jieun Lee,
Changyu Hwang,
Do-Soon Kwon
Publication year - 2015
Publication title -
diji'teol san'eob jeongbo haghoe nonmunji/dijiteol saneop jeongbo hakoe nonmunji
Language(s) - English
Resource type - Journals
eISSN - 2713-9018
pISSN - 1738-6667
DOI - 10.17662/ksdim.2015.11.3.159
Subject(s) - interactivity , psychology , instant , internet privacy , instant messaging , advertising , social psychology , computer science , multimedia , world wide web , business , physics , quantum mechanics

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