Open AccessThe Impact of Purchase Decision Hesitation Information on Consumers' Purchase Decision: The Moderating Role of Product Type
Author(s) -
Kang Jun Choi,
Lanhua Li,
Jae Young Lee
Publication year - 2019
Publication title -
journal of channel and retailing
Language(s) - English
Resource type - Journals
eISSN - 2383-9694
pISSN - 1226-9263
DOI - 10.17657/jcr.2019.1.31.2
Subject(s) - product type , product (mathematics) , business , marketing , advertising , computer science , mathematics , geometry , programming language
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