
The Effect of Ratings Distribution on Product Attitudes in Online Shopping Mall: Moderating Effect of Social Exclusion and Social Distance
Author(s) -
Hojoon Song,
Sung Yong Chun
Publication year - 2019
Publication title -
yutong yeon-gu/yutong yeon'gu
Language(s) - English
Resource type - Journals
eISSN - 2383-9694
pISSN - 1226-9263
DOI - 10.17657/jcr.2019.07.31.5
Subject(s) - social exclusion , product (mathematics) , advertising , shopping mall , business , psychology , mathematics , economics , geometry , economic growth