Open AccessA Study on the Development of Consumer Value Scale of PB
Author(s) -
So Yoon Park,
Byeong Joon Moon
Publication year - 2018
Publication title -
journal of channel and retailing
Language(s) - English
Resource type - Journals
eISSN - 2383-9694
pISSN - 1226-9263
DOI - 10.17657/jcr.2018.04.30.2
Subject(s) - value (mathematics) , scale (ratio) , business , mathematics , geography , statistics , cartography
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