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Innovation University in the EdTech Market
Author(s) -
A.S. Gopka,
Andrei S. Nikolaev
Publication year - 2021
Publication title -
èkonomika. pravo. innovacii
Language(s) - English
Resource type - Journals
ISSN - 2713-1874
DOI - 10.17586/2713-1874-2021-1-4-11
Subject(s) - attractiveness , higher education , restructuring , position (finance) , investment (military) , business , market orientation , field (mathematics) , entrepreneurship , job market , marketing , public relations , industrial organization , economic growth , political science , economics , engineering , finance , work (physics) , psychology , mechanical engineering , mathematics , politics , psychoanalysis , pure mathematics , law
The authors of the article consider the features of the functioning of the educational technologies market. The analysis of the investment attractiveness of projects in the market of digital educational solutions is carried out. The main focus of the article is on the Russian system of higher education, since it is the higher educational institutions that today become not only the drivers of the country's scientific activity, but also the center for the formation of competencies in the field of innovative entrepreneurship among students. This vector of development of Russian higher education leads to the need for constant improvement of the activities of organizations that are forced to restructure their business processes and offer new educational products with the maximum degree of practical orientation. This is the only way higher education institutions can maintain their competitiveness both nationally and internationally. The article evaluates this trend, and also provides the author's approach to understanding the conditions and principles of the domestic EdTech market, which includes the classification of the main market players and the definition of the sector itself, which occupies a unique position at the intersection of science and business.

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