Open AccessFactors Influencing Social Customer Relationship Management Implementation and its Benefits in Healthcare Industry
Author(s) -
Abdullah Jalal,
Mahadi Bahari,
Arun Kumar Tarofder,
Wan Mohd Nur Muzaaliff Wan Musa
Publication year - 2019
Publication title -
polish journal of management studies
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 0.319
H-Index - 21
ISSN - 2081-7452
DOI - 10.17512/pjms.2019.19.2.16
Subject(s) - business , healthcare industry , health care , customer relationship management , process management , marketing , industrial organization , knowledge management , economics , computer science , economic growth