Open AccessYOUTH AND MOBILE ADVERTISEMENTS: AN ANALYSIS OF CONSUMER BUYING BEHAVIOUR IN PAKISTAN
Author(s) -
Syed Muhammad Saqib Saleem,
Sadia Khalid
Publication year - 2019
Publication title -
world conference on media and mass communication
Language(s) - English
Resource type - Conference proceedings
ISSN - 2424-6778
DOI - 10.17501/24246778.2018.4207
Subject(s) - advertising , business , computer science , internet privacy