
STRATEGIES AND SOLUTIONS TO BUILD STRONG BRANDS FOR VIETNAM COMMERCIAL BANKS
Author(s) -
Nguyen Viet Lam
Publication year - 2019
Publication title -
international conference on social sciences/international conference on marketing
Language(s) - English
Resource type - Conference proceedings
eISSN - 2357-2655
pISSN - 2357-2663
DOI - 10.17501/23572655.2018.5102
Subject(s) - business , computer science , telecommunications