
Interactive Online Marketing Via Digital Terrestrial Television
Author(s) -
Julio R. Ribón,
R. Martín Monroy,
A Carolaine Ortega
Publication year - 2017
Publication title -
indian journal of science and technology
Language(s) - Spanish
Resource type - Journals
eISSN - 0974-6846
pISSN - 0974-5645
DOI - 10.17485/ijst/2017/v10i15/109098
Subject(s) - interactivity , interactive television , computer science , multimedia , digital television , novelty , digital marketing , digital terrestrial television , transmission (telecommunications) , online advertising , architecture , channel (broadcasting) , viral marketing , digital media , world wide web , advertising , telecommunications , the internet , business , social media , art , philosophy , visual arts , theology