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An analysis on the Persuasive meaning of Korean broadcasting advertising message used the Nature of Warm-feeling
Author(s) -
Ji-Won Lim
Publication year - 2013
Publication title -
eomunyeongu
Language(s) - English
Resource type - Journals
eISSN - 2713-7600
pISSN - 1225-0783
DOI - 10.17297/rsll.2013.76..010
Subject(s) - feeling , meaning (existential) , advertising , broadcasting (networking) , psychology , persuasive communication , computer science , social psychology , persuasion , business , computer security , psychotherapist

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