Open AccessA Study on the Relationship Path of Impact on Brand Attachment by Cultural Atmosphere
Author(s) -
Yingzhi Guo,
Gan Xuena,
Xiaofeng Cao
Publication year - 2021
Publication title -
journal of tourism and hospitality management
Language(s) - English
Resource type - Journals
ISSN - 2328-2169
DOI - 10.17265/2328-2169/2021.04.004
Subject(s) - atmosphere (unit) , path (computing) , psychology , path analysis (statistics) , geography , computer science , mathematics , meteorology , statistics , programming language