Open AccessImpact of Customer-Orientation on Brand Equity With Reference to Sri Lankan Airlines
Author(s) -
Romita Devi De Silva
Publication year - 2020
Publication title -
us-china education review. b, education theory
Language(s) - English
Resource type - Journals
ISSN - 2161-6248
DOI - 10.17265/2161-6248/2020.04.003
Subject(s) - brand equity , business , customer orientation , market orientation , marketing , sri lanka , equity (law) , advertising , economics , political science , law , socioeconomics , tanzania